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From chaotic to cohesive,
get clarity for every step of your creation cycle.

Even the best athletes need a coach,
Your product team does too.

Get started now. Book a free 30-min intro call.

For growing brands in active and lifestyle apparel,

clarity is the ultimate competitive advantage. 

But in the repetitive cycle of apparel design, teams often feel overloaded, chasing deadlines and struggling to create a cohesive collection.

​

Like a coach for elite athletes, I bring strategy, structure, and straight talk to help simplify your process, build better products, and scale with confidence.

Real Results
"Courtney had a great impact on professionalizing our product department and operations. She brought a fantastic level of detail and rigour that was really necessary to help us grow as an organisation and as a team and led us through a vital stage of our business growth" 

Niall Horgan

CEO & Co-Founder Gym+Coffee

Ready to get clarity in your product process?
Let’s map out your next steps together.
No pitch, just strategy.

20+

Years in
Sporting Goods

Global

Worked across US, EU on product serving Global Markets

1500+

Products Launched & Scaled From Concept to Market Success

16+

Categories Across Menswear, Womenswear & Active

OUR PROCESS

Step 1.

The Audit

To Get Clarity: We start with a deep dive into your current design process. By auditing workflows, timelines, and communication flows, we uncover the bottlenecks and pain points holding your team back. The goal: clarity on where things are going sideways and how to fix it.

Step 2.

Design a plan

To Create Focus: Once we’ve identified the issues, we craft a tailored roadmap that aligns with your team’s unique needs. From timeline adjustments to streamlined handoffs, we create a clear framework to bring consistency and efficiency back to your process.

Step 3.

Drive Results

To Grow Your Business: A plan doesn’t work until it’s put into action. We guide your team through the new workflow, helping to implement changes that will transform how your products go from concept to market. With our hands-on support, you’ll see immediate improvements in productivity and impact.

Not Sure where to start?
Whether you're a founder or leading a team, there's a clear next step.

Real Results
"Working with Courtney was a seamless and inspiring experience. We brought her on to help Carbon expand our design vision into new domains, and she delivered exactly what we needed - smart, compelling concepts that brought clarity and creativity to complex, technology-driven ideas. Courtney quickly grasped our objectives, translated them into impactful visual assets, and delivered everything on time and with polish. Her ability to bridge innovation and storytelling is a real strength. We'd happily work with her again and highly recommend her to any team seeking a thoughtful, strategic design partner." 

Chris Robertson

​Lead Application Project Manager

Carbon Technologies DE, GMBH

Ready to learn more?
Check out our services.

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